March 2019

Urban Innovation:
The Supporting Role of Technology

Mobile strategy
urban innovation and NearIT

An integral aspiration of smart cities is to create efficiency from different perspectives. Proximity technologies can do it.
In fact, create an efficient network of digitized services and a fluid exchange of information allows to elevate urban innovation.

Smart City Defined

The increasing growth of urban areas is putting a strain on energy, transportation, and other readily available resources. For this reason, smart solutions are required, both to foster highly efficient and sustainable use of these resources and to generate economic prosperity and social wellbeing.

The term Smart City is quite popular but what exactly does this term connote? What does it take to make a smart city?

A smart city is a place where traditional networks and services are made more efficient with the use of digital and telecommunication technologies; an urban area that incorporates ICT to improve the quality and performance of its services such as energy, transportation, and utilities in order to reduce resource consumption, wastage and overall costs.

urban innovation and NearIT

Whilst some cities try to be more sustainable in terms of energy, others in terms of quality of living, services, and information, the focus for a smart city is to manage and connect all these points, creating a new environment better integrated and accessible, where all these key elements communicate with each other and shape the city. (Source: Policies, Information, and Services of the European Commission)

urban innovation and NearIT

Europe Urban Excellences

When it comes to smart cities, Europe is the foremost runner. According to the IESE Cities in Motion Index 2018, which assesses the sustainability and quality of life of more than 150 cities and capitals in 80 countries in the world, Europe is the most densely populated geographical area of ​​cutting-edge urban realities. There are, in fact, 12 European cities considered smart by their innovative combination of people, environment and technology. Amongst them is Milan, which goes up against the 2015 edition of the study thanks to its strength in environmental issues and international outreach.

And it’s Milan, with London and Lisbon, one of the three lighthouse cities of the Sharing Cities Consortium, a project committed to bringing together companies and cities experiences across Europe to develop and implement digital solutions, both replicable and universally shared. Fellow cities Bordeaux, Burgas, and Warsaw co-develop and play a very active role in driving the adoption and exploitation of specific solutions, so as in implementing technology to create a more integrated, functional and engaging urban context.

Technology as a Key Factor

Following the many initiatives in Europe, it is apparent that citizen engagement is a key objective to be achieved to build the city of the future.
Technological tools such as proximity can be used as a prime communication enabler, effectively improving the efficiency of urban services by eliminating time lags in the manner which information is shared and received. This is also a way to cut costs and save time, streamlining actual productivity.

Offering the right information at the right time, in the appropriate context by aggregating city wide offers, allows to provide higher-quality services and promote local business at a lower cost.

Cities will be equipped with a smarter alternative to disburse information, such as transport cancellation or running times, commercial offers, tourist or historical curiosities, delivering in real-time relevant information profiled according to interests and location, make the city experience become smarter and more efficient.


What’s the right solution for smart cities?

urban innovation and NearIT

Contact us for more info

I accept your privacy policy.