Traditional digital marketing strategies may no longer be sufficient to meet your business needs, but that changes now!
In fact today you can boost your activity thanks to the location data collected through technologies. You can know better all your clients’ habits so that you can offer them exactly what they’re looking for.
Web marketing, Content Management System, but also Engagement and User Experience. Like any self-respecting language, even that of online communication has its own vocabulary in which the “mobile” word cannot be missing.
According to the We are Social and Hootsuite 2019 Global Digital Report, to date there are more than 5 billion unique mobile phone users, with an increase of 2% in the last year (100 million more). A figure that confirms the central role of the smartphone in our habits, which however change from person to person: looking for information on products and services to make a purchase, pay the bill at the restaurant, or even reach a place and share a picture on social media.
Faced with the evolution in the way of thinking, organizing and living one’s own experiences, the question for companies is not whether to reach or engage their users through the smartphone, but how and especially when to do so.